It’s raining awards this season for Weber Shandwick India! On the back of our wins at Mumbrella and IPRA, we’ve bagged a Silver and a Bronze Stevie at the 12th Annual International Business Awards. Our campaign for Fullerton India, “Pashu Vikas Divas” was announced as the winner of the Silver Stevie in the category of Community Relations while “The Taj Must Smile” campaign for FHI 360 picked up the Bronze in the Public Service category.
Priyanka Razdan and Shilpi Dasgupta spearheaded the Pashu Vikas Divas campaign which aimed at spreading awareness on the importance of cattle care through over 100 cattle care camps across 6 states covering over 10,000 owners. On the win, Shilpi said, “I am pleasantly surprised to see this and hearty congratulations to our team. To gain recognition on such a big platform is very gratifying.”
Vani Viswanathan, Dipannita Das and Ankur Sharma led our “The Taj Must Smile” campaign from the front which aimed at increasing literacy on the importance of adopting healthy behaviours, especially among young mothers and girls.
Thrilled about the win, Vani said,” We knew this concept had the potential to resonate with people across the world and it’s great to see it being recognised at international platforms. Not only is it nice to see the hard work pay off but because of our campaign more people, today, are aware of the importance of maternal and adolescent healthcare.”
These campaigns were declared winners after over 2 months of judging by more than 200 executives from across the world. With over 3,700 nominations from over 60 nations and territories, this is an incredible achievement and hats off to the teams that pulled it off.